Snapshot Report
Snapshot report is a software that prospects your business performances in six categories: Business Listings, Reviews, Social media, Website, Advertising, and SEO.
Snapshot Report Provides insights into Six marketing categories from your business:
Business Listings
SMBs need accurate listings on a variety of business directories to ensure people can find them online.
Reviews
Local businesses must continually collect fresh reviews and strive for a 4-5 star review rating to establish trust and credibility.
Social Media
Social channels can help local businesses grow their fan base and turn online leads into raving customers.
Website
Studies show that you have approximate of 8 seconds to influence a customer on your website.it is the digital front door of your business so it6s important to make a good impression.
Advertising
Online advertising puts your business in front of targeted audiences in search results, social media feeds, and other relevant sites around the web.
SEO
Search Engine Optimization, SEO helps your website to be found easier and targets audiences in your industry to be ahead of your compettitors.
Business Listings
Jorbo Snapshot Report aggregates data from over 70 directories to show a local business their:
- Number of listings
- Accuracy of listings
- Missing sites
SMBs need accurate listings on a variety of business directories to ensure people can find them online. The Snapshot Report helps you to have accurate listings across the web.
Reviews
The Snapshot Report aggregates data from over 30 customer review sites to highlight:
- Number of reviews
- Recency of reviews
- Average score
Local businesses must continually collect fresh reviews and strive for a 4-5 star review rating to establish trust and credibility.
How it's Graded
Each grade in the Reviews section is determined by the percentile range you falls into when compared to other businesses in the same industry.
To determine the overall Review grade, the individual sections are converted into numerical scores:
A=4 | B=3 | C=2 | D=1 | F=0
The sum of these scores is divided by the number of individual grades within the Reviews section. Finally, that score is converted back into a letter grade.
Not sure what this means for your business? Book a complimentary consultation with us to find out more!
Social Media
Snapshot Report pits a business's social presence against that of similar businesses in regards to:
- Number of posts
- Size of audience
Social channels can help local businesses grow their fan base and turn online leads into raving customers. Every day, millions of consumers declare their buying intentions on social media. Local businesses must keep their followers engaged to grow their audience and build brand loyalty.
Website
Snapshot Report assesses a business's website for:
- Responsiveness
- Content
- Load speed
Websites Responsiveness
Mobile
This section investigates what your website looks like on a mobile device. With the majority of first-time searches being done from a mobile device, you need a mobile-friendly site that delivers the information that people are seeking.
Desktop
This section investigates your website speed on Desktop. The faster your page loads, the more engaged your customers will be. If a site takes too long to load, customers will likely go elsewhere.
Website Content
This section investigates the effectiveness of your homepage. Vital information needs to be laid out clearly on the first page a customer lands on. First impressions count! Your business information, location information, and links to social media are arguably the most important content on your website.
Website Speed
Your website loading speed is critical. There are a variety of factors that affect this performance.
Using PageSpeed Insights, we assess whether your website meets Google’s expectations for page speed.
Advertising
The Snapshot Report recommends keywords that will generate the most impressions and clicks for a local business. The report also identifies how a local business stacks up against their competitors. In a click, compare:
- Keyword overlap
- Number of paid keywords
- Monthly paid clicks
- Monthly ad budget
SEO
Local businesses need to own popular keywords to ensure potential customers find them before their competitors.
- Keyword overlap
- Number of keywords
- Monthly clicks
- Monthly value of clicks
Not sure what this means for your business? Book a complimentary consultation with us to find out more!